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Name: ProductNavi
Abbreviation: PNA
Size: Tabloid
Frequency: 12 times a year
Language: Japanese
Publisher: INCOM Company Ltd.
Website: www.incom.co.jp
Circulation: 51,000 (print and digital edition)
Distribution: Japan
Focus By Function:
64.6% Design Engineering/ Engineering Services; 7.7% research & Development
Feature:
IEN-Japan was first published in 1973 to provide product information in industrial field. As the Electronics industry in Japan began growing, NEP was launched in 1982 to cover this area. Since then both publications has served as the leading source of product information to engineers in Japan.
In recent years it has become difficult to divide IEN and NEP product categories as most finished products as produced in combination of mechanical and electronics. As a result, many readers were requesting both publications. Meanwhile INCOM’s web medium, SeihinNavi has been growing. It has more than 400,000 visitors per month. To correspond to SeihinNavi, IEN and NEP are unified into one publication. |
